Lr Assesment

 

1) Type up your feedback:

a. What Mark and Grade did you get? 19/42  4

b. What targets were you given for the longer written questions?

Structure answers better, more details

2) Look at the mark scheme for this assessment. For Question 2 (12 mark unseen) use the indicative content in the mark scheme to identify three points that you could have referred to in your answer.

• Athletic body connotes that the subject is in condition and well prepared for the

‘battle’.• Upper case and bold – connotations of the important, powerful message of the

image and copy.

• The white text against a black background and the darkness of the image makes the

writing stand out and anchor the message of the text about training being important.

3) For Question 3 (Galaxy - narrative features) use the mark scheme to write down the main narrative theories and how we can link them to the Galaxy advert CSP. 

• Character types can be seen as outdated stereotypes of masculinity and femininity

(‘damsel in distress’ scenario) with Audrey Hepburn cast as the ‘heroine’ character

type (Propp) with the male chauffeur coming to her aid as the ‘Hero’ archetype and

rescuing her. However, another interpretation would see Hepburn as the ‘Hero’ of

the narrative, taking matters into her own hands and forcing the driver of the car into

the ‘Helper/Donor’ position, enabling her to complete her quest.

• The use of locations in the narrative suggests a version of reality for the audience:

Italian Riviera has connotations of romance, upper class and the old Hollywood era

is evoked, suggesting the luxurious nature of the chocolate and reinforcing the ‘silk,

not cotton’ message.

• There is disequilibrium at the start when the village is associated with chaos (fruit

falling, bus stopping, people shouting). This is juxtaposed with the calm, heroic

persona that the audience encounters when they meet Hepburn and, when the new

equilibrium is restored at the end, the sweeping vista suggests endless possibilities /

traditional happy ending at the closure of the narrative.

• Message of the narrative: Galaxy is a more sophisticated, classier product than

other chocolate bars and, as such, needs time and relaxation for it to be enjoyed

properly. The audience can also experience

4) Now look at Question 4 - Tatler and social/cultural contexts. Use the mark scheme to identify three points you could have made in your answer here.

• ‘Blond Ambition’ shows link to Prime Minister Boris Johnson

(interview with his brother). Reflects Tatler’s focus on power and

influence in Britain. This is also seen in cover line ‘Inside the new

British establishment’.

• Emma Weymouth, Marchioness of Bath, cover star – reflects

changing attitudes towards race and ethnicity in Britain and the

influence of campaigns such as the Black Lives Matter movement.

• Cover image reflects British culture’s interest in stately homes and

high society events with Weymouth dressed in a ballgown in the

gardens of her Longleat house.

5) On Section B, focus on Question 7 - film industry and Black Widow. Use the mark scheme to identify three ways Black Widow was marketed to its audience.

• The use of trailers, teasers and social media to build up excitement and word-of-

mouth long before release.

• The use of traditional film marketing techniques: trailers, film posters, red-carpet

premieres, interviews with stars and director etc.

• Star Power: most big-budget mainstream films and blockbusters will use Star Power

to attract audiences to their film. The main star in Black Widow is Scarlett Johansson

who is very well known and has established fans.

6) Finally, write down three things you are going to work on before your next mock exam in December (e.g. time management; revising CSPs etc.)

Try to link back to the question more in PEEL paragraphs.

detailed analysis