1) What is an advertising campaign? A series of adverts with a singular theme (e.g the Mountain Dew Felicia The goat campaign) 2) What is the objective of the NHS Represent campaign? To get more BAME blood donors to save lives 3) What does this advert want people to do once they've seen it (the 'call to action')? Donate Blood to those who need it. 4) Why is the advert called 'Represent'? So the Asian , Black , and ethnic minorities are represented within the community of blood donors 5) Why have the producers chosen celebrities to feature in the advert? Give an example of three well-known people who appear in the advert and why they are famous - make sure you write their names and spell them accurately . Ade Adepitan is a wheelchair basketball player Lady Leshurr is a UK grime artist Nicola Adams Olympic champion boxer 6) What are the connotations of the slow-paced long shot of empty chairs at the end of the advert? that there are not enough donors and the...